Architecting Behavior

Architecting Behavior

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The Control Trap: Why Your Transformation Is Being Crushed By Its Own Mechanisms
Your transformation initiative is on the brink.
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Robert Meza
When Strategies Hit the Behavior Wall
I've spent the last decade watching great strategies fail to reach their potential once they get put into reality.
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Robert Meza
2
Why Good Teams Actually Achieve Their Goals (Part 1)
A better way to align your goals
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Robert Meza
1
Here are 7 questions to ask before starting a change project...
Why do we want to ask these questions - because it is important to understand where we have levers and where we don't.
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Robert Meza
What 3 things would you do to build better experiences?
Here are my 3 for helping me enable better experience for customers and employees.
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Robert Meza
How can you make your customer and employee insights more actionable?
The COM-B Model and the Theoretical Domains Framework
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Robert Meza
Why Most Engagement Strategies Fail—and How Motivational Interviewing Can Help
As someone who used to head up product for a company many years ago, I was constantly being pushed to drive engagement - I think every designer or…
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Robert Meza
4
Architecting Behavior
Architecting Behavior
Insights on fixing behavioral friction in organizations, from strategy failure to cultural misalignment. Written by Robert Meza, Founder of Aim for Behavior
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