What happens when your employees DON'T adopt AI?
While it may seem that overnight everyone is "AI expert" (they can put some prompts in ChatGPT) - those early adopters are not the majority in your organization.
We need to remember that when any new technology comes, we need to think about how it will be adopted - and with AI promising among other things to reduce the people needed, it is no wonder that there will be friction to adoption.
How will this resistance to adoption be overcome at work? - well most probably by just "telling people" how great AI is - I mean that's all we see online from those early adopters...
This will definitely not give you the intended results you may be looking for..
Instead, you need to go deeper into understanding what is driving people's behavior, first by understanding the needs and then by understanding the behavioral challenges they have.
So what could those challenges be using a model to classify them?
Your employees may have limited understanding of how AI can benefit their roles or improve workflows. (Capability)
They may have time constraints preventing them from learning and experimenting with AI tools. (Opportunity)
They may fear job displacement (Motivation)
Each of these drivers can help you be systematic and precise about the solutions you put forward to address the adoption challenges.
If you try and design a training for someone who fears losing their job, you still won't move the needle on the adoption, so knowing who needs what solved is critical.
Remember if you want to be more precise, you need to do your analysis by using behavioral models, by understanding motivation, psychology, norms, the system and by accounting for unintended consequences.
From this analysis you will be able to develop better solutions to help with that adoption - and also you will be able to know which levers you can and can't use.
The image is from a paper called by Freitas and colleagues 2023 called "Psychological factors underlying attitudes toward AI tools"
While I don't know if the generic interventions they suggest would work for you - as each organisation has their own context and influence - - I like the fact that they have highlighted some of the factors and barriers to adoption. (don’t copy strategies without doing your analysis - and don't deploy interventions without testing them)